Content Localizer, Social Media, Translation

10 Myths About Translators

Hi everyone!

This is my second blog post of the year and the 60th overall!

Today I want to talk about some myths related to translators. If you are a translator, you probably already heard all of them 😉

Translators like working for free

Unless it is a volunteer translation or if translation is not your main source of income, no translators don’t like working for free. Translating is like any other job and we like to get compensated for the work we do. Just because we work from home, doesn’t mean that we don’t like to receive the same perks as if we worked in a regular office.

Translators must be available 24/7

Unless you don’t want to have any sleep or eat or have any life at all, no translators are not available 24/7. Like any other job, we have business hours and most of us don’t work on weekends and take holidays. Again, just because we are freelancers doesn’t mean that we have to be “connected” all the time. And we have to make sure that our clients understand that. So, please don’t advertise yourself as being available 24/7 if you want to have a healthy balance between work and your personal life.

Anyone who speaks two languages can be a translator

This one I hear all the team. You can speak, two, three, five, eight languages, but that doesn’t make you a translator in any of them. To become a translator, you have to prepare yourself, you have to study for a university career. You may have a native inclination for languages and translation but to become a fully accomplished translator, you need to obtain certain skills that you can only learn or improve by studying them.

Translators and Interpreters are the same thing

Another one that is used all the time. Ok, let’s make this one easy: translators convey their work in writing, while interpreters convey their work orally. And no, not all translators are interpreters and vice versa. Although some people study to become both, most people become just one. Becoming an interpreter is a whole other ball game.

Machine translation will take over translators’ work

Even with machine translation, you’ll always need a translator to review the work made by the machine. MT can be helpful for large projects but the translations themselves will always need human eyes to make sure that all the translations are properly done. Usually, a machine won’t recognize among genders, singular or plurals, proper names, and so forth. MTPE or Machine Translation Post-Editing is a job that will always need a human translator.

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Translators can translate any subject matter as long as the material is in a language they know

As translators, we can translate almost anything, but we also tend to specialize in certain areas that we are more familiar with. For instance, I am a Legal Sworn Translator so I have no problems translating legal documents, but I don’t have a lot of experience with Forex and cryptocurrency, so I know that I would not accept translations from those fields. I could probably do the translations using specialized glossaries and dictionaries, but it will never be as good as when done by a translator who has experience in that field.

Translators can deliver any translation with little or no turn-around time

No, we can’t. Clients want high-quality work, but that kind of work cannot be delivered with little or almost no turn-around time. Remember that besides translating, we also proofread our translations. We need a reasonable amount of time to make sure we deliver our best work.

Translators shouldn’t negotiate or increase their fees

Not an easy thing to do or understand. When you start working as a freelance translator your fees won’t be very high, but as you become a more experienced translator, you can and should negotiate, renegotiate and increase your fees. Your clients can’t expect you to use the same fees that you started with forever.

All translators will deliver the same translation

The process of translations is quite complex, and each translator has her or his approach to the language being used. Let’s say that three translators take on the same source document, you will end up with three different translations. The variations probably won’t be too many or too different, but you have to consider where each translator is from, what their background is, if they are speakers of different forms of the language (for example, if they translate into Spanish from Spain or from Latin America).

Translators don’t mind doing unpaid tests

This is a huge myth and misconception. We are not against taking tests for clients before they grant us a project, but those tests should be paid. We are dedicating time and effort to it, so we should be compensated for that.

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Can you think of more myths about translators? Please share them in the comments and I’ll make sure to share them in a follow-up post 🙂 And don’t forget to subscribe!

As a reminder, you can get a 15% discount on a beautiful swimsuit from Bright Swimwear by using my code: ILDU15. If you want to know more about my collaboration with them, don’t miss this blog post Brand Ambassador!

By the way, if you don’t yet have a website and have been thinking about starting one, or if you’d like to create a new one, here is a gift if you do so with WordPress. If you use this link to start your website, you’ll receive a USD 25.00 credit towards the plan you choose: https://wordpress.com/refer-a-friend/9YVyPkAtvbLBWjAwkPxx/

Until the next time, take care and stay safe!

XX

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Content Localizer, Social Media, Translation

A New Beginning

Hello everyone!

This is my first blog post of 2021! It is great to be back, with my energies recharged after my vacation for the holidays. It was great to disconnect for a few days, I definitely feel ready to start this year.

Every year gives us an opportunity for a new beginning, and we seldom take it. After such a rough year 2020 was, I think most of us feel a bit reluctant to get excited about starting a new year, like we don’t want to jinx it!

But we should leave 2020 in the past and give 2021 a chance. The pandemic situation is not going to change any time soon. It is something that we need to learn to live with, but at least we already know this and if we accept it, we’ll be able to move forward.

Photo by Polina Kovaleva on Pexels.com

This year I want to change a couple of things. During the holidays I was able to think about what I want from this new beginning. Here are some of the things I’m doing different this year:

  1. I’ll only publish one blog post per month. I published two per month last year, and although I do enjoy writing, it gets more difficult to find new topics and it does take a lot of my time. I’d rather publish more quality content than quantity.
  2. I’ll only publish posts on social media three days per week. After more than a year of posting daily, I’ve decided to bring it down to three posts. This will help me not only to produce more quality and original posts, but it will also free some of my time. Managing your social media by yourself can be like having a second job!
  3. I’m trying to be more friendly with the environment. For a couple of years now, I’ve started replacing different products with natural, organic, or vegan ones. From skin and hair care products to toothbrushes, and other household items, little by little we’ve been transitioning. I know it doesn’t sound like much, but if we all did something like this, we would be able to help our environment in a big way.
  4. I’m taking more time for myself. If the pandemic has taught me anything, is that I need to take care of myself to take care of others. Taking more time off, finding time to meditate and relax, and improving skin and hair care routines are great ways to focus on my well-being.
  5. Engage more. Another reason for publishing less material on social media is to focus on engaging more with my followers and the accounts I follow. Networking is essential, but you need time to do it.
  6. Support more local small businesses and entrepreneurs. During the pandemic, so many new small businesses were created, mainly due to the lack of employment. As an entrepreneur myself, I know how important it is to support other entrepreneurs and small businesses.
  7. I didn’t just rest during the holidays, I also took the time to really clean out my house, especially my room and closet. I got rid of many things that I didn’t even remember I had, and now there’s more space for other things and it all looks so much better!
  8. In this same line, I deleted profiles and accounts that I don’t use anymore or that never gave me any results.
  9. I also want to get rid of any negativity or pessimism. I want to keep a more positive outlook on life, instead of bringing myself down with anxiety.
  10. And last, but not least, I want to be kinder. The truth is we never really know what people are really going through. They might seem ok or even have a smile on their faces, but internally they might be battling all sorts of problems. This is why I think we should always be kind to one another, and I definitely want to practice this more. A kind word or gesture can go a long way!

They are not exactly goals; they are more like ideas of how to get better both as a person and as a professional. Self-improvement never ends!

Photo by Tairon Fernandez on Pexels.com

2021 has had a great start for me. FluentU has agreed to raise my rate due to how happy they are with my work, and I just landed a small Portuguese to Spanish translation project for one of my most important clients.

Another great thing that has happened, is that you can hear my voice on the Translation Confessional podcast! The lovely Rafa Lombardino invited me to leave a voice message on her podcast page, and I made the cut! You can listen to the episode “Client Education” on any podcast platform. Here is the link to listen to it in YouTube!

How is 2021 treating you so far? Did you set any goals or resolutions? I’d love to hear all about it in the comments, and don’t forget to subscribe!

As a reminder, you can get a 15% discount on a beautiful swimsuit from Bright Swimwear by using my code: ILDU15. If you want to know more about my collaboration with them, don’t miss this blog post Brand Ambassador!

By the way, if you don’t yet have a website and have been thinking about starting one, or if you’d like to create a new one, here is a gift if you do so with WordPress. If you use this link to start your website, you’ll receive a USD 25.00 credit towards the plan you choose: https://wordpress.com/refer-a-friend/9YVyPkAtvbLBWjAwkPxx/

Until the next time, take care and stay safe!

XX

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Brand Ambassador, Social Media, Translation

Brand Ambassador

Hi everyone!

In my last blog post of the year, I’d like to talk about my experience as Brand Ambassador for Bright Swimwear, a Swedish-based boutique brand.

A couple of months ago, they reached out to me to become their Brand Ambassador. To be honest, I thought it was either a mistake or a scam, or a joke. This had never happened to me before, and I didn’t think my IG content showed in any way that I belonged in that category.

So, I very polity declined, stating that I did not consider myself to be the right person for the task.

But a couple of weeks after that, they wrote again, explaining what their brand and Brand Ambassador program are all about. Once I had this information and checked out that both their website and IG account were legit, I decided to take the leap!

For someone like me, who is very shy and doesn’t like going around showing herself in pictures or videos, accepting to pose in a swimsuit was a major commitment.

I had to, first, overcome my fear of showing myself in pictures. I always feel like I don’t know how to pose or what to do with my hands. I always take weird pictures, so I knew I would need help from friends and family to make it happen.

They are the ones who ultimately convinced me to participate. They said it would be an adventure, and I would also have the opportunity to expose my brand to a broader audience.

Once I accepted, I got my discount code to share it with my family, friends, and followers. Of course, I also got one of their swimsuits, the Cora. For as long as I can remember, I always wanted a red swimsuit, and now finally, I have one!

And not just any swimsuit. They are all eco-friendly and handmade. They use the leftovers of the fabric to make the cute little bags the swimsuits come in. I must say it is the best swimsuit I’ve ever owned!

Weeks went by, I got my swimsuit, but now I needed to plan the photoshoot. Not an easy task, I had to find a beautiful place, preferably with a pool, that wasn’t too far away from the city.

It took some help and time to find the perfect venue. Of course, I also needed a good photographer. For this again, my family and friends stepped in. They even did my makeup and hair! I felt very fancy by the time they finished dolling me up!

Then came the day for the photoshoot. It was on a glorious Saturday! The weather in Antigua Guatemala, where the venue, Aqua Antigua, is located, was the most amazing I had ever experienced there. It got really hot too, which made the posing a bit difficult (too much heat and sweating). So, we took brakes, until finally a nice wind came along and helped refresh the environment.

I had so much fun and ended up so tired! I had no idea that posing for like over 1,000 pictures would wear me out, but it sure did!

The other tiring task was to choose from all the pictures taken, the ones that would actually appear on my social media accounts. It wasn’t an easy task, believe me. But in the end, I chose according to each of the posts I made. I am happy with the decision I made; I genuinely believe I shared the best pictures of myself I’ve ever seen (my friends and family also agree on that!).

If you haven’t seen my post, reel, and story, make sure to visit my Instagram profile. The pictures in this post are also from the same photoshoot and haven’t been shared before!

My gift for you is a 15% discount code to buy any swimsuit from Bright that your heart desires. My code is: ILDU15

Let me know in the comments if you buy a Bright Swimsuit and what your experience with it is like.

By the way, if you don’t yet have a website and have been thinking about starting one, or if you’d like to create a new one, here is a gift if you do so with WordPress. If you use this link to start your website, you’ll receive a USD 25.00 credit towards the plan you choose: https://wordpress.com/refer-a-friend/9YVyPkAtvbLBWjAwkPxx/

Until next year, take care and stay safe!

XX

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Content Localizer, Social Media, Translation

Recap of the Year

Hello everyone!

December is already here, so I think it is time to do a recap of 2020.

I know this year wasn’t what any of us expected. A year ago, we were all full of hope for the new year that was about to start. COVID-19 changed our lives and the way we lived through this year.

Still, I should talk about the positive things accomplished this year. I tried to make the best of the situation; it is all we can do when things around us are out of our control.

Photo by Polina Zimmerman on Pexels.com

So, here I share some of the things I accomplished this year:

  1. This is my blog post number 57! I never thought I would get this far, but here I am!
  2. I reached 1,500 followers on Instagram! Another unexpected event. My goal was to make it to 1,000 followers this year, so those 500 extras are just the best gift I could ever receive! Thanks for my wonderful and loyal followers, you rock!
  3. I still have my full-time translation and localization job with FluentU. I feel blessed that this collaboration continues to grow.
  4. I had the chance to participate in a big translation project for the US elections. Don’t get excited; I didn’t translate any of Biden’s or Trump’s speeches; it was mostly about the school districts.
  5. I recently started a new collaboration with a Spanish LSP for the localization of a large project.
  6. I attended several webinars, online courses, and such. I feel like I’ve learned so much this year, but I know there’s still a lot more to learn!
  7. I read over 20 books this year! Thanks to Scribd, I was able to catch up with many books and audiobooks that I had wanted to read for years.
  8. I’ve started to be more active on LinkedIn. This is beginning to pay off, but I still have a lot of networking work to do.
  9. I am communicating more with fellow translators in Instagram. It has been such a great experience to get to know them better. There is a lovely community of translators on IG, and I am over the moon to be part of it.
  10. I changed my IG feed from all over the place to something more coherent with my brand.
  11. I began to use Asana to manage my social media posts, and I can’t believe I didn’t think of it before! It has helped me save so much time by being more organized.
  12. I started using Creator Studio by Facebook to schedule my IGTV video posts in IG and FB! I had no idea you could do that, and it is such a time saver! Plus, it’s free!
  13. Since I started out as a freelance translator, this is the first year that I’ve had a steady monthly income! This is such a massive milestone for me!
  14. I started a collaboration with Alessia Di Cunto to get some of my blog posts translated to Italian.
  15. I finally got my “link in bio” to showcase my most recent blog posts, social media accounts, and contact details.
  16. I discovered fantastic new podcasts! I posted about My Favorite Podcasts not long ago, but that list has definitely grown.
  17. I am happy to report that neither my immediate family members nor I have been hit by COVID-19 so far. But other family members and friends have suffered it, so I know how important it is to stay safe.
  18. Over 200 people like and follow my Facebook Page! I know it’s not a lot, but little by little 😉
  19. I’m taking better care of myself by using more organic and vegan products. Not just as food but also as products for my skin and hair. I am eating healthier and working out consistently, and I am taking more “me” time. I definitely can see the results already! You can read more about it in this post: Unwinding
  20. I am excited about a new collaboration, which I hope to share with you soon!
Photo by Artem Podrez on Pexels.com

So, these are some of the exciting and good things that happened to me this year. I’d love to know how this year has been for you and what good things brought you! Leave me a comment, and don’t forget to subscribe!

By the way, if you don’t yet have a website and have been thinking about starting one, or if you’d like to create a new one, here is a gift if you do so with WordPress. If you use this link to start your website, you’ll receive a USD 25.00 credit towards the plan you choose: https://wordpress.com/refer-a-friend/9YVyPkAtvbLBWjAwkPxx/

Until next time, take care and stay safe!

XX

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Social Media, Translation

New Clients

Hello everyone!

Today I want to talk about finding new clients.

I know what a struggle can be to find new clients, especially when you are starting out or under challenging circumstances, like the ones we are living right now with COVID-19.

And although it is difficult, it isn’t impossible. It takes a lot of hard work and dedication, but the results will be worth it.

First, I want to talk about finding new clients when you are starting as a freelance translator.

When you are starting, finding clients is a must. But being new in the business doesn’t make it easy, so here are a few ideas that might help:

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Your former employer.

Yes, if before starting to work as a freelance translator you worked as an in-house translator or had any other job, your former employer or employers could become your first clients or could help you find them. Always be in touch with them and talk about your plans. Most likely, they will help you.

They can also provide you with references, which will be unbelievably valuable when building your CV.

Direct contact.

Translations platforms like ProZ.com have directories of agencies that you can contact directly by email.

Make sure to prepare your CV and send it with the email, explaining the reasons why you’d like to become part of their team. You might get only two responses out of 20 emails, but that’s already a win.

Referrals from family, friends, and former colleagues.

Yes! Your closest circles of people can help you get your first clients. So, make sure that your family, friends, and former colleagues know that you are starting your own business and ask them for any referrals they might have. You’ll be surprised how effective this is.

Recommendations from other translators and former teachers.

Keeping in touch with your former translation teachers and classmates can pay out. They might end up recommending you to a client. Networking is always crucial. Make sure to do that!

Freelancers jobs websites.

You should register to different freelance jobs websites and platforms, like Upwork. And there are some made explicitly for translators like ProZ.com and Translators Café. Your profile should stand out from the rest, and always check them for new job postings or have them send you emails with new jobs information so that you can apply directly from your inbox.

Again, it might take some time before someone hires you, but eventually, people will start contacting you, and finally, they might become your brand-new clients.

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Now, let’s talk about find new clients when you are in a slow period of work.

When we have work for months, we might forget about networking to find new clients. So, when that last project is done, or the workload has decreased, you should start looking for new clients. Here are some ideas:

Reply emails asap.

If a new agency or client reaches out to you for a possible collaboration, make sure to answer as soon as possible. Remember that the translators who reply the fastest to a request are more likely to be considered for the job in this business.

Reach out to former clients.

You can send emails to clients and agencies you have worked with before but haven’t heard from in a while. Make sure to send a warm hello and ask them if they have any projects you can help them with. Tell them how you liked your past collaborations and how you’ve helped other clients recently.

Networking.

I cannot emphasize how important it is to network! Building authentic business relationships is the best way to get more high-quality clients.

Use social media.

Social media is a great way not just to position your brand; it can also help you find new clients. Make sure to follow Facebook groups relative to your fields of expertise. Use the LinkedIn filters to find agencies and companies to whom you could offer your services. Post quality posts on Instagram, and make sure to use the right hashtags so new clients can find you.

Attend online translation events and conferences.

This is a great resource for learning new things and meeting new people. Here you can find colleagues and potential clients by just participating and offering your services. It is also a fun way to interact while waiting for face-to-face interactions to be safe again.

There you go! I hope these ideas/tips can help you find new clients, no matter what stage of working as a freelance translator you are in.

Do you have any other ideas to get new clients? Please, share them in the comments so everyone can read them, and don’t forget to subscribe to my blog!

By the way, if you don’t yet have a website and have been thinking about starting one, or if you’d like to start a new one, here is a gift if you do so with WordPress. If you use this link to start your website, you’ll receive a USD 25.00 credit towards the plan you choose: https://wordpress.com/refer-a-friend/9YVyPkAtvbLBWjAwkPxx/

Until next time, take care and stay safe!

XX

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Certifications, Content Localizer, Social Media, Translation

Unwinding

Hello everyone!

Today I want to talk about unwinding! Yes! It is crucial to unwind, rest, and disconnect from time to time.

I hadn’t taken any time off since the pandemic started until two weekends ago. We had a long weekend due to a national holiday on Monday, so my family and I decided to go to the beach for the first time in quite a while!

I also decided not to use my phone other than to take pictures. It wasn’t easy not to check it for any notifications from social media, emails, etc. But in the end, it felt great to be able to disconnect, even if it was just for a couple of days.

Thanks to this decision, I felt like I really rested and I had time to connect, not just with my family, but with myself! I hadn’t feel that relaxed in a long time. Just listening to the sound of the waves was magical!

We spent our days in the pool, under the sun, and then at the beach. There weren’t as many people as you would expect, but there were more than I thought due to the recent return to the “new” normal.

We rented a small villa with a private pool; this way, we could be safer than sharing a public pool. It was amazing to wake up every day and come out to find ourselves in paradise!

I forgot how necessary it is to unwind and take time for yourself and your loved ones. As freelancers, sometimes, we forget about this. But everyone needs a break from working; it doesn’t matter if you work in an office or from home.

Resting lets us recharge our energies and even help us to perform better! If we are tired and overworked, after a while, our performance starts to diminish. We cannot perform to the best of our abilities if we don’t get enough time to relax and disconnect.

It is incredible how not using my phone for three days gave me so much rest and peace. I know that it is important to always be there for your clients, but they also have to understand that we need time off. I always send them a message when I am going to be out of the office, and I leave an automatic message in my email in case someone tries to contact me.

When was the last time you took some time off? What do you like to do to help you relax? Are you able to disconnect when you are away on vacation completely? I’d love to hear your thoughts about this; please share them in the comments.

By the way, all the pictures in this post were taken by yours truly, they’re not stock photos, and no filters were needed.

Until the next time, take care and be safe!

XX

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Content Localizer, Social Media, Translation

The “New” Normal

Hello everyone!

I haven’t written about the pandemic for a while, and today I want to talk about the “new” normal.

Someone said to me that the “new” normal is the “new” abnormal. And he had a point. Things are not back to the way they were before COVID-19, and there is nothing “normal” about our new circumstances.

As I write this post, I can’t help thinking how a year ago things were just normal. October had just started; I was planning my birthday celebration (yes, I am an October baby!), and life seemed to be just going by as usual.

Photo by cottonbro on Pexels.com

I don’t think any of us imaged when the clock struck 12 on New Year’s Eve, that everything would change so drastically in 2020 and that almost everything we planned for the year would have to be left on hold or not done at all.

The “new” normal varies from country to country and city to city. Here in Guatemala, only recently did the government decided to reopen almost everything, even though there are still several new contagion cases every day, and the death toll continues to grow daily.

The best word to describe the “new” normal here would be “afraid.” We are still afraid to go out, especially to closed spaces filled with people. We are afraid of being too close to people. We are afraid of people who don’t wear masks. We are afraid of people who cough and sneeze.

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This means that shopping malls, restaurants, and other recently reopened venues, are not as crowded as they were before the pandemic. Also, they cannot admit the same amount of people they did before.

But living in the “new” normal also means that we need to learn to live with this coronavirus and try to lead our lives as usual as possible but without forgetting about everyone’s safety.

This means not overexposing ourselves. The need for safety has made online shopping rocket since the pandemic began. Many businesses had to adapt to selling online to not lose their niche and clients. I think now we all feel safer shopping online than going to a store or shopping mall when we can do everything from home.

Photo by Burst on Pexels.com

We are also getting used to wearing a mask, washing our hands more often, and keeping our distance. Today, that seems easier than it was when it all first started. I think most of us want to keep not just ourselves safe, but also our loved ones, especially those who share our household.

And it can also mean that we have learned or discovered skills that we didn’t know before. Like, I learned how to cut my hair since the hair salons were closed for so many months during the lockdown. I like it so much that I have continued to cut it myself even though salons are open again. I’m like, “Why go to a salon if I can do it at home?” hahaha.

Only schools and a few other places remain closed, and they probably won’t reopen until 2021. Although some companies have decided to reopen their doors to their employees, others have preferred to keep their employees working from home to avoid any problems.

How is the “new” normal in your country and city? Are people adapting properly or are there problems? Have you learned any new skills? I’d love to hear about you, so don’t be shy and leave me a comment.

Don’t forget to subscribe to my blog to get the latest posts directly in your inbox!

Until next time, take care and stay safe! We’ll make it through together!

XX

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Social Media, Translation

Design Tool

Hi everyone!

Have you ever used AI-assisted designing tools? Well, today I want to talk to you about a designing tool I discovered recently, called Designs.AI.

As the name suggests, this desktop tool uses Artificial Intelligence to create different designs by just choosing your favorite colors, fonts, graphics, etc.

The services they offer are these:

LOGOMAKER

With Logomaker, you can generate hundreds of logo variations tailored to your brand, and create an entire branding kit with the help of AI.

It is as easy as writing the name of your brand and select the font and color scheme you like. You also get to choose the design of the logo and whether you want to add a motto or catchphrase to it.

Logomaker will automatically generate hundreds of options for you to scroll through and choose the ones you like the most and make any changes to them until you find the logo that is right for your brand.

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VIDEOMAKER

Experience AI-powered text-to-video tool. Generate stunning videos easily with the intelligent online Videomaker. No installation is required.

Simply input your text or URL for a video. You’ll have millions of videos and images to choose from.

Get videos made with voiceovers in ten different languages and make changes to your video using their user-friendly editor.

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ASSISTIVE TOOLS

Font Pairer: Choose the best font combination for your designs.

Graphic Maker: Customize illustrations to match your brand identity.

Color Matcher: Easily generate thousands of beautiful color palettes.

Calendar: Includes a complete calendar of all social media holidays, so you don’t miss a thing!

You can try all of these for free but you have to pay for the Logomaker and Videomaker. They offer different subscriptions, including one which you can pay as you go. That means that you only pay for the design you are working on right now, without having to make any monthly payments.

They also offer blog posts with tips and more information about their tools, including some promotions and freebies!

Click on any of the banners in this post to find out more about Designs.AI and whether it can help you with your branding. I’d love to know if you use it and what do you think of it, so don’t be shy and leave me a comment.

Until next time, stay safe and don’t forget to subscribe to my blog!

XX

PS – A few weeks ago I published my post about Social Media Tools, through a great collaboration with Italian translator Alessia di Cunto, this post now has an Italian version! Here is the link to Alessia’s translation https://alessiadicuntotrad.wordpress.com/2020/08/24/strumenti-per-i-social-media/

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Social Media, Translation

Social Media Tools

Hello everyone!

Today I want to share some of the apps and tools I use to design, edit, and schedule my social media posts.

I post daily on Instagram, Facebook, and LinkedIn, I use the same post for the three platforms. I also publish daily at least one Story on Instagram and Facebook, and at least two blog posts each month.

But this is not an easy task; it is like having another job on top of my translation work! This is why I use some apps and tools that help me make it a lot easier to deal with, and I hope it helps you the same way in case you are not using them or other similar ones already.

So, let’s get started!

First, I want to talk about design/edit apps:

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Canva

This is, by far, my favorite designing/editing app. I only started using it when I opened my IG business account, and it is the best thing I ever discovered!

I have a free account, not a premium one, but still, Canva offers tons of great designs and elements that you can use to make them your own.

It is definitely user friendly, and you can start designing right away. I highly recommend it.

Adobe Spark

This is another great app for designing posts. It doesn’t offer as many options as Canva with a free account, but you can make the most of it.

It is straightforward to use, and one thing that Adobe Spark offers for free that Canva doesn’t is that you can resize the design you chose! This is a big deal because you might find a design that you love, but it’s not originally in the size you wanted. When that happens, you just go to the “resize” option and pick from the menu the size you want, and voilà! It is ready!

Over

I haven’t used Over that much, but even as a free user, you can find a high number of fantastic designs both for regular posts and Stories. I might start using it more, so keep an eye on my Stories for some changes.

InShot

I use InShot mainly for creating videos out of images. This is the one I use to create my top nine posts videos every month! It is effortless to use, and you can add different effects, stickers, and music.

Lumen5

This is the one I use for making my IGTV videos based on my blog posts! Lumen5 uses AI to create videos from a link to your blog post or a script. The result is excellent but you still can edit it after the AI finishes creating it. You can change the media, the captions, music, and pretty much every element until you are satisfied with your video, and it’s for free! There’s a premium account, but I haven’t needed to use it.

Mojo

This one is mainly for IG Stories. It adds movement and music to your stories. The free version offers many templates that you can work with to add a little extra something to your Stories.

Impresso

This one, I also use it mainly for IG Stories, but you can use it for other posts since it offers different sizes for their templates. Their designs are immaculate and easy to edit and adapt to your needs.

Now, let’s talk about scheduling apps!

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Hootsuite

This one by far is my favorite scheduling app! The free version lets you post to three different social media accounts, and you get 30 free posts per month! It has a very user-friendly interface, and what I like the most is that you can schedule the post for the three different accounts at the same time! You don’t need to schedule the content for each social media account separately unless you are using different materials.

Later

Later is the first one I tried. It is nice, but the free version doesn’t offer as much as Hootsuite does. The main issue for me is that you can’t schedule the same post on the three accounts at the same time! You have to schedule them one by one, which takes more time.

Planoly

This one is only for IG, and I’ve used it for scheduling big square posts because it lets you see the post beforehand and check if the order of the images is correct. You can use it to schedule Stories posts, but only if you join the premium plan.

Creator Studio (from Facebook)

This one is only for IG and FB, and it is free. The only issue I’ve encountered with it is that sometimes it doesn’t publish your scheduled posts either on IG or FB, so you need to go into the account and post it manually, which is what you were looking to avoid in the first place. It is suitable for being free, but if you decide to use it, beware that it might not work correctly sometimes, so be prepared for it.

Finally, let’s talk about Project Management tools (yes, Project Management for social media!).

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Asana

Asana is a fantastic Project Management tool. I was introduced to Asana through #FluentU since this is the PM tool they use for work, and it never occurred to me that I could use it for managing my social media posts until Elise Darma made a video about it! Then it hit me…this is a great idea!

You can create projects and tasks within those projects and give them different layouts. For my “Social Media Posts Project,” I use the “board” layout because it allows you to see all of your posts in one place! This is helpful for when you are planning your content, and you can go back and check if you already used a particular image, quote, or post. For each post, I create a task, and there I include the image or video to be used, as well as the caption and hashtags. Then when I schedule my posts on Hootsuite, I only have to copy/paste the caption and look for the image in my PC, and it’s ready to go!

You can also create templates. I have one for my blog posts, in which I have included all the steps necessary to publish my new blog, so when I am working on a new blog, I only duplicate the template into my “Blog Posts Project,” change the title and add due dates for each step or subtask. Asana sends you reminders for the tasks you have to accomplish each day until you finish the primary task (in this case, the new blog post), and then you mark the task as complete, and that’s it!

Do you use any of these apps and tools, and what has been your experience with them? Do you use other apps and tools not mentioned here? Let me know in the comments; I’d love to hear about your experiences and maybe about new apps and tools that I haven’t tried yet! Also, don’t hesitate to contact me through the contact form below, in case you want to know more about these apps and tools and how to use them.

And if you want more tips about Social Media, check out my blog post: Social Media for Translators

Until the next time, take care and stay safe!

XX

 

 

 

 

Sin categoría, Social Media, Translation

Free Learning Resources

Hello everyone!

I don’t know about you, but I love to learn new things and improve my languages, translation, and marketing knowledge.

There are great and free resources online that we can use to learn more. Here are some examples of the ones I use.

Podcasts

Podcasts are such a great free resource for getting tips for your business. As a translator, I find them helpful. They have provided me with such incredible insight, and it’s always great to hear about the experiences of other translators.

My favorite podcasts are:

  • Smart Habits for Translators
  • Marketing Tips for Translators
  • Translation Confessional
  • Freelancers & Entrepreneurs by Paul Urwin

You can find them all on different podcast platforms like Spotify and Apple Podcasts.

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Webinars

There are thousands of free webinars out there that you can watch either live or recorded, with incredible content. You just have to search for the subjects you’d like to learn more.

When it comes to marketing, specifically for Instagram, I love Elise Darma’s videos. They are short but packed with useful information. I could say that almost everything I know about IG marketing, I learned it from Elise! You can find her videos on IGTV and YouTube.

Of course, I also look for webinars about translation. There are great ones on ProZ TV, both recorded ones and live ones. ProZ is always putting together live webinars for translators that talk about current issues and how to improve yourself.

I recently started participating in webinars organized by Tess Whitty and Virginia Katsimpiri. Virginia has a Facebook page group; she mentors translators to get better at what we do. Tess focuses more on marketing for translators; she has a vast experience in that field and knows how to apply it for translators.

Other sources of free webinars are Later and Hootsuite.

Online courses

Not the same as webinars, they refer to longer courses (with several lessons) that you can take on different subjects.

I just finished a Digital Marketing course at Shaw Academy. I took and advantage of the free month you get when you subscribe, precisely the time I needed for the eight lessons (two per week) of the course.

Tutorials

I think the primary free resource for tutorials is YouTube. With millions of videos at your disposal, you are sure to find a tutorial that interests you.

From how to use Google Ads to how to set up your Wi-Fi router, there is no excuse for not learning something new with all the content available. The only problem might be where to start? Just make sure that you search for content that interests you.

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Can you think of more free learning resources for translators and freelancers in general? If so, leave the information in the comments, and I will share them on the following blog post.

I hope you find this information useful, and don’t forget to like and subscribe to my blog!

Until next time, take care and be safe!

XX